Stephanie sits down with Ann Minooka, Chief Marketing Officer at Synopsys, to uncover how she’s redefining brand storytelling in one of the most complex spaces in tech. From repositioning a legacy company to pioneering demand generation strategies that deliver real pipeline, Ann shares her full playbook — including how AI is reshaping marketing, storytelling, and the future of customer search behavior. Watch the full episode to hear Ann’s insights on positioning, growth, and preparing for the next era of agentic buying.
Listen to Ann’s podcast here: https://podcasts.apple.com/us/podcast/are-you-search-result-ready-ann-minooka-on-geo-the/id1442461152?i=1000724698412
Author: Ann Minooka, Synposys